Fanatics has made its long-expected push into ticketing. Michael Rubin’s company has partnered with Ticketmaster to create the Fanatics Ticket Marketplace, where users on the Fanatics app can ...

Marketing News & Strategy Fanatics imagines Tom Brady as an MLB legend in new campaign NFL great featured in Bowman Draft baseball card set By Jon Springer. Published on December 12, 2023.

Fanatics is expanding its work with fashion designer Todd Snyder to include NHL apparel, the latest deal in a strategy that the company says is bringing new buyers to its empire of licensed sports ...

Former Red Bull CMO Ken Turner has been named as the first Chief Marketing Officer of Fanatics Collectibles, Fanatics‘ growing trading cards and collectibles business. Collectibles have become a big ...

In a clear indication that Fanatics is moving closer to launching a betting product, the sports e-commerce, retail, and collectibles giant has hired former Beats by Dre and MTV marketing exec ...

Fanatics is partnering with fashion designer Todd Snyder and the NFL on a limited-edition apparel line, the latest in the ubiquitous fan gear company’s series of “Hype Drops” that lean into ...

As a brand built on riding the emotions of sports fans at their most intense moments, online sports merchandise retailer Fanatics aimed to bring some predictive and personalization power to bear by ...

Fanatics on Monday escalated a feud with Panini, suing the rival sports card platform for alleged unfair competition just days after Panini accused Fanatics of unlawful business dealings with key ...

Sports-merchandise retailer Fanatics Inc. has hired Jason White as chief marketing officer of Fanatics Betting and Gaming, its nascent online sports-gambling division.

Fanatics has reached a deal with over 100 universities to launch the first-ever trading card line featuring active college athletes, the company announced in a release Thursday morning, a historic ...