A Colorado House Committee has passed a measure introducing a tax credit to encourage the Sundance Film Festival, as well as other smaller film festivals, to call Colorado home starting in 2027.

Sundance takes place every January, turning the "ski town of 8,200 full-time residents into a snowy circus, with over 20,000 people streaming in from around the globe," said the Times. When this happens,

When Sundance leaves in 2027, attendees are weighing the pros and cons of the three finalists, Salt Lake City, Boulder, and Cincinnati.