The beauty industry moves at the speed of TikTok, serving up new “must-have” treatments faster than you can say “skincare routine.” One minute you’re slathering your face with Vaseline, the next ...

TikTok is trying to change that. Specifically, a toxic new trend on TikTok designed to tear others down — and kill any fledgling sp ...

Of course, the best conversations aren’t one-sided Q&As. They’re balanced, which means both of you are talking, asking ...

OLD grandmother has revealed the advice she swears by for “flawless” skin.  Not only does she never wash her face with tap ...

I decided to sit down with my friend, Dr Christine Hall, a skin expert, who's worked as both an aesthetic doctor (at the ...

As sun worshipping returns via ’90s nostalgia and viral tanning trends, beauty brands are innovating new ways to tan smarter.

A tearful video by influencer Natalie Reynolds led to viral speculation she was related to Ryan Reynolds—a rumour with no ...

I'm long e.l.f.; its repeatable growth model, cultural relevance, and disciplined execution make it a compelling, albeit ...

Some people who've tried the trend are happy with the results, but it comes with serious risks, experts say. Marie Neidert, ...

When John,* 43, first heard about Zyn from a friend a couple years ago, it struck him as a “much better alternative to ...

On TikTok, many creators swear by going on first dates without makeup. Here's what dating experts have to say.